Map the Parent Journey:How Families Find and Choose a School
- School Presence
- 5 days ago
- 1 min read
Parents don’t just wake up one day and enrol their child - it’s a journey.
Understanding that journey helps you:
Meet them at every step
Build trust early
Move them from enquiry to enrolment
We’ve created a simple tool to help you map it out.
Download our free Parent Journey Mapping Template and start seeing your school through a parent's eyes.